| 标题 | LEGOPRESS |
| 广告公司 | VML |
| 广告战役 | LEGOPRESS |
| 广告主 | LEGOLAND Florida Resort |
| 品牌 | LEGOLAND Florida Resort |
| Posted | 5月 2018 |
| 行业领域 | 玩具与游戏 |
| 剧情简介 | In an age where kids spend more time in front of screens, how can LEGOLAND inspire kids to play, build and make art showing them their imagination has no limits? We brought together our superfans, paint, 7,897 LEGO bricks, LEGO artists and a vintage printing technique. Inspired by their favourite LEGOLAND rides, kids co-created postors using LEGO as moreable types in old letterpress machines. We created an experience that crafted the first campaign printed with LEGO bricks, and a new activity at LEGOLAND Florida. |
| 媒体类别 | 促销与事件 |
| 长度 | |
| Global Chief Creative Officer | Debbi Vandeven |
| 首席创意官 | Mike Wente |
| 执行创意总监 | Fabio Seidl |
| 广告公司执行制片 | Kolby Slocum |
| 广告公司制片 | Lucy Scott |
| Group Director | Becka Vigorito |
| Creative Director/ art director | Gabriel Jardim |
| Creative Director, Copywriter | Guto Monteiro |
| 美术指导 | Kylie Vandeven |
| 设计师 | Shelby Hipol |
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