Erin Davis
Executive Interactive Producer at Pereira O'Dell
San Francisco, 美国
标题Writing Our Rights
广告公司
广告战役 Writing Our Rights
广告主 IGNITE National
品牌 IGNITE National
首次发布日期
行业领域 政治、宗教及贸易组织
广告口号 #WritingOurRights
剧情简介 Pereira & O'Dell concepted and design “Writing Our Rights” (www.writingourrights.com) for IGNITE National. It is a handwriting workbook for young girls that introduces them to female political pioneers while they practice their handwriting skills. The workbook uses the words of 10 iconic women: Susan B. Anthony, Condoleezza Rice, Sandra Day O'Connor, Nikki Haley, Ileana Ros-Lehtinen, Shirley Christholm, Catherine Cortez Masto, Nancy Pelosi, Tammy Duckworth and Hillary Clinton to teach girls more than just how to write. It helps girls realize their potential and inspires them to become the next generation of political leaders.
哲学 Each writing practice contains quotes and excerpts from dozens of powerful speeches. If a leader resonates, perforated pages allow it to be torn out and used as a poster. When a girl reaches the end of the book, she’ll find a place to write her own inspirational words. IGNITE believes that when girls are writing their rights, they’re writing their future.
问题 There are 500,000 elected offces in the United States and women hold only 22% of these offces. IGNITE wants the girls who use this workbook to understand that they are powerful and capable of becoming political leaders someday too.
媒体类别 Branded Book
长度
更多信息
音频后期制作
Chief Creative Officer & Co-Founder
执行创意总监
执行创意总监
创意总监
创意总监
插图画家
插图画家
文案
Senior Social Creative
Group Account Director
客户主管
Executive Interactive Producer
Content Producer
Print Producer
Director of Business Affairs
Associate Director of Creative Services
Communications Director
制作公司
Editorial Company Executive Producer
音乐
Prepress, Color, Retouching
Printer

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