标题 | Polar Bears |
广告公司 | Ogilvy Worldwide |
广告战役 | Polar Bears |
广告主 | Ad Council |
品牌 | Environmental Defense Fund |
Posted | 6月 2009 |
行业领域 | 环境与动物问题 |
广告口号 | Help save the planet. Ride don't drive |
哲学 | Together with the AdCouncil, we urged people to take advantage of mass transit instead of just hopping in a cab. This emotional PSA marries New York street artmade of recyclable plastic bagswith a relevant, global cause. |
问题 | Everyone is talking about global warming. But no one stops to think about the ordinary, everyday things they can do to prevent it. |
媒体类别 | Web Film |
长度 | |
集团创意总监 | Terry Finley |
集团创意总监 | Chris Mitton |
文案 | Jon Wagner |
美术指导 | Dustin Duke |
广告公司执行制片 | Patti McConnell |
广告公司制片 | Carrie Simon |
导演 | Tim Godsall |
制作公司制片 | John Messner |
剪辑师 | Geoff Hounsell |
剪辑公司 | Lost Planet |
Worldwide Chief Creative Officer | Tham Khai Meng |