| 标题 | John |
| 广告公司 | DDB Berlin |
| 广告战役 | John |
| 广告主 | IKEA |
| 品牌 | Ikea |
| 首次发布日期 | 2018 |
| 行业领域 | 零售、分销及餐馆 |
| 哲学 | In each film we see an IKEA customer building some IKEA furniture while attempting to pronounce its name correctly. Despite the best efforts of a native Swede to help them, we soon discover that building an item such as a Förhöja, is far easier than saying Förhöja. The customer completes the job of building the item with ease, but completely fails to pronounce its name right even once. |
| 媒体类别 | 电视 |
| 长度 | |
| 首席创意官 | Dennis May |
| 执行创意总监 | Gabriel Mattar |
| Managing Director, Executive Creative Director | Fabian Roser |
| 创意总监 | Ricardo Wolff |
| 文案 | Jack Christensen |
| 美术指导 | Felipe Cury |
| Director CRM | Tillmann Kühn |
| Head of TV | Meike van Meegen |
| Account Manager | Rebecca Holz |
| 客户经理 | Sibel Topal |
| Director | DAVID HELMUT |
| 执行制片 | Anke Olesch |
| Producer | Markus Hölting |
| Camera Operator | Billy Gropper |
| Editor | Luisa Klein |
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