Kris Hoet
Innovation catalyst at Happiness Anywhere
Antwerp, 比利时
标题Tiger Royalty
广告公司
广告战役 Tiger royalty
广告主 Panthera
品牌 Panthera
Posted12月 2015
行业领域 动物权利、安全及收养
剧情简介 Panthera, the global wild cat conservation organization, and Happiness, a communications agency based in Brussels, have debuted "Tiger Royalty," an innovative cause marketing program that enables brands to support wild tiger conservation through the sale of their tiger-inspired products. Happiness conceived Tiger Royalty as an "artistic rights fee for tigers." The program is built on the notion that tigers--whose power and mystique inspire some of the world's best-known brands, and thousands of consumer products from diapers to sneakers to handbags--should benefit from the perpetual demand for items bearing their iconic image. 
媒体类别 影视
长度
Strategic Director
CEO Happiness Saigon
创意总监
Chief Innovation
客户总监
Graphic Designer
Web Development
剪辑师
Film Production Company
广告公司制片
Account Management Happiness Saigon
Account Management Happiness Saigon
创意总监
创意总监
创意总监
创意总监

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