| 标题 | Real Life Tests |
| 广告公司 | McCann Worldgroup Romania |
| 广告战役 | Real Life Tests |
| 广告主 | Vodafone |
| 品牌 | Vodafone Romania |
| 首次发布日期 | 2018 |
| 行业领域 | 电信服务 |
| 哲学 | While all mobile operators try to claim “best network”, Vodafone wanted to demonstrate it. “Real life tests” is a long term platform that aims to prove key network features by connecting people in extreme conditions with the entire country. The most remote shepherd became an internet celebrity; two lonely grannies transformed their apartment into a pop-up diner; forgotten UNESCO human treasures got their own live talk-show online. In 2017, the whole country got to race Romania’s top rally pilot in real time through a mobile game. Vodafone claimed #1 network each year with a historical differentiation of 71.4% in innovation. |
| 媒体类别 | 互动 |
| 长度 | |
| 执行创意总监 | Catalin Dobre |
| 创意总监 | Ruxandra Papuc |
| 美术指导 | Daniel Strugariu |
| Account Management | Andreea Spilca |
| Account Management | Doina Ionescu |
| Account Management | Carmen Marin |
| Account Management | Diana Patriche |
| 广告经理 | Laura Barbu |
| 广告经理 | Romina Tazlaoanu |
| 广告经理 | Nicoleta Maican |
| 广告经理 | Iuliana Maratu |
| Planner Director | Diana Caverly |
| Planner Director | Bianca Troncea |
| 广告公司制片 | Bianca Troncea |
| 广告公司制片 | Alexandru Platon |
| 广告公司制片 | Alex Ionescu |
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