标题 | An Open Door |
广告公司 | twofifteenmccann |
广告战役 | An Open Door |
广告主 | Microsoft |
品牌 | Xbox 360 |
Posted | 11月 2009 |
产品 | Forza Motorsport 3 |
行业领域 | 视频游戏/电玩控制器 |
广告口号 | Where Dreams Are Driven |
剧情简介 | This...is an invitation. A summons. A unique opportunity to consummate the car lust that has been building up inside all of us since we were kids. Its a siren song that calls us headfirst into the world of all things motorsport, and it must be answered. Because whether youre a racer, tuner, painter, designer or just someone who straight up loves cars, there is something waiting inside this game that will fuel your passion. In broadcast, we show a variety of live action, open-doored cars in a variety of environments that will seduce anyone who has ever had their imagination captured by a car. At the end of the spot we see this seduction completed by someone getting into a car within Forza game footage, thereby seizing an opportunity to live out dreams that might have otherwise been impossible to realize in the real world. To make sure that no matter what someones passion for motorsport is, they know there is a place for it within Forza Motorsport 3. Which is what An Open Door is all about. |
媒体类别 | 电视 |
长度 | |
市场 | 墨西哥, 加拿大, 美国, 日本, 法国, 德国, 英国, 意大利, 西班牙, 澳大利亚 |
制作公司 | Anonymous Content |
执行创意总监 | Scott Duchon |
执行创意总监 | John Patroulis |
美术指导 | Rey Andrade |
文案 | Joe Rose |
广告公司执行制片 | Hannah Murray |
导演 | Malcolm Venville |
剪辑公司 | Rock Paper Scissors |
音效设计公司 | Robot Repair |
音乐公司 | Robot Repair |