|标题||Amnesty iPad Ad|
|广告战役||Amnesty iPad Ad|
|哲学|| One of Amnesty International's main effort has always been abolish torture. Which remains to be a sensitive topic that most people rather choose to ignore. |
With the rise of mobile tablet computers such as the iPad, Amnesty International saw a great opportunity to make the audience aware of their unwillingness to face the problem, as well as to drive immediate support for the cause.
|执行创意总监||Kurt Georg Dieckert|
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