To reach its teenager target to promote safe sex against AIDS, Philip und Keuntje has created an online game where the user takes part in a virtual boxing match against the virus. However, instead of using a keyboard, the player uses their penis inside a special condom as a joystick to beat HIV virus. The promotion of the game has been made in distributing these high-tech condoms, through TV and web commercials, social networks such as as Chatroulette and Facebook. The campaign got an important press coverage and the originality of the game associated with a serious message transformed "Cock-out" operation into a large success.
|
标题 | Cock Out |
广告公司 |
Philipp und Keuntje GmbH
|
广告战役 |
Cock Out
|
广告主 |
Vergiss Aids nicht e.V.
|
品牌 |
Vergiss Aids nicht
|
想查看全部作品信息? this content is for subscribers only
订阅 and get unlimited access.
Be inspired by the best creative work from around the world.
|
首次发布日期 |
仅限订阅者
|
行业领域 | 仅限订阅者 |
剧情简介 | 仅限订阅者 |
媒体类别 |
案例研究
|
更多信息 | 仅限订阅者 |
创意总监 |
D....er K...er 仅限订阅者
|
创意总监 |
Co.....tin K...ff 仅限订阅者
|
美术指导 |
M...o Z....ic 仅限订阅者
|
美术指导 |
S...ke S....dt 仅限订阅者
|
美术指导 |
J..s E....us Sc....der 仅限订阅者
|
文案 |
Ad....ne T...er 仅限订阅者
|
文案 |
R..é E...t 仅限订阅者
|
广告公司制片 |
S...ra N....en 仅限订阅者
|
广告公司制片 |
A..l L...k 仅限订阅者
|
Flash Developer |
M...el Ro.....ez 仅限订阅者
|
Flash Developer |
Je....as Do.....sky 仅限订阅者
|
技术总监 |
H...er N...en 仅限订阅者
|
Online Agency Producer |
A..e B...ch 仅限订阅者
|
客户总监 |
S....en S...ab 仅限订阅者
|
客户总监 |
S....na Bo.....er 仅限订阅者
|
制作公司 |
Z...y Me.....use 仅限订阅者
|
执行制片 |
Si.....ed .. N...nn 仅限订阅者
|
导演 |
A...ol K...e 仅限订阅者
|
Head of Production |
T...as A...ld 仅限订阅者
|
制片 |
F....an P...i 仅限订阅者
|
摄影指导 |
Al.....er N..i 仅限订阅者
|
1st Camera |
Al.....er N..i 仅限订阅者
|
2nd Camera |
..t Ca.....ood 仅限订阅者
|
Facilities |
K...e G...er 仅限订阅者
|
Facilities |
M...o G...i 仅限订阅者
|
音频工程师 |
M....ka He.....ger 仅限订阅者
|
Cutter |
H....yk P...s 仅限订阅者
|
Cutter |
M....el P...i 仅限订阅者
|
Casting Director |
B...it E...er 仅限订阅者
|
Location Scouting |
Ch.....an P...l 仅限订阅者
|
动画 |
P....ol I...nd 仅限订阅者
|
音乐 |
P....ol I...nd 仅限订阅者
|
Head of Design |
C....es B..s 仅限订阅者
|
Head of Animation |
P...ip H...en 仅限订阅者
|
Animation - Producer |
S..a D...as 仅限订阅者
|
3D Modeling |
B...ia M...o A...ar 仅限订阅者
|
3D Texturing |
B...ia M...o A...ar 仅限订阅者
|
3D Modeling |
S..n K...m 仅限订阅者
|
3D Texturing |
S..n K...m 仅限订阅者
|
3D Modeling |
Wa....ar F..t 仅限订阅者
|
Character Rigging |
Wa....ar F..t 仅限订阅者
|
3D Texturing |
J...ka He....ch 仅限订阅者
|
3D Lighting / Shading |
J...ka He....ch 仅限订阅者
|
Compositing |
J...ka He....ch 仅限订阅者
|
3D Lighting / Shading |
Ch.....an Wa.....er 仅限订阅者
|
Character Rigging |
D..o F....ra 仅限订阅者
|
Character - Animation |
D..o F....ra 仅限订阅者
|
音乐作曲家 |
Jo....an W...es 仅限订阅者
|