| 标题 | The Sun and the Snake |
| 广告公司 | BBDO New York |
| 广告战役 | The Sun and the Snake |
| 广告主 | Foot Locker |
| 品牌 | Foot Locker |
| 首次发布日期 | 2018 / 9 |
| 行业领域 | 运动鞋 |
| 剧情简介 | Anime culture has never been more popular in sneaker culture, so to promote Asics Dojo Pack we combined the two and created a 5-part Instagram anime series called The Sun and The Snake. To voice the characters, we partnered with some of the most popular influencers and entertainers in streetwear culture, Luka Sabbat, Princess Nokia and YFN Lucci. In addition, we created stories for the collection logos and used the products from the Dojo Pack to drive the narrative. |
| 媒体类别 | Branded Content |
| 长度 | |
| Worldwide Chief Creative Officer | David Lubars |
| 首席创意官 | Greg Hahn |
| 执行创意总监 | Dan Lucey |
| 联合创意总监 | Brian Stokely |
| 联合创意总监 | Martins Zelcs |
| 联合创意总监 | Bhanu Arbuaratna |
| 设计师 | Brandon Galosi |
| 动画 | Shotopop |
| 导演 | Dipankar Sengupta |
| 制作公司 | MTC |
| 执行制片 | Chris Lenox Smith |
| 制片 | John Holt |
| Sound Designer | Matt Lewkowicz |
| Sound Designer | Sam Posner |
| Sound Designer | Parker Silzer |
| Sound Designer | Chris Lenox Smith |
| 客户总监 | Laura McWhorter |
| 客户经理 | Sam Henderson |
| 客户主管 | Mackenzie Alderman |
| Planning Director | Steve Panawek |
| 项目经理 | Amy Orgel |
| 广告公司执行制片 | James Young |
| Communications Strategist | James Mullaly |
| Communications Strategy | Patrick Tomasiewicz |
| Account Management Team | Janella Van Wonderen |
| 动画 | Giulia Frixione |
| 动画 | Hannah Lau-Walker |
| 动画 | Marylou Mao |
| 动画 | Diana Buzea |
| 动画 | Kirill Blumenkrants |
| 动画 | Arman Alipour |
| 动画 | Dipankar Sengupta |
| 动画 | Alison Oxborrow |
| 3D Artist | Samantha Friend |
| Animatics | Richard Payne |
| Storyboard Artist | Dipankar Sengupta |
| 着色 | Beidi Guo |
| 着色 | Ionut Lupu |
| AE Animation & Compositing | Richard Payne |
| AE Animation & Compositing | Ionut Lupu |
| 设计师 | Carin Standford |
| 设计师 | Casper Franken |
| 插图 | Samantha Friend |
| 插图 | Tony Sekyere |
| 插图 | Carin Standford |
| 插图 | Cat Finnie |
| 插图 | Kalyanjyoti Mohan |
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