Rice Krispies - "Pop To Life"

Leo Burnett Chicago

Leo Burnett Chicago Chicago, 美国

5465

品牌: Rice Krispies
国家: 美国

广告主: Kellogg's

标题	Pop To Life
广告公司	Leo Burnett Chicago
广告战役	How Many Ways Can You Snap, Crackle, Pop
广告主	Kellogg's
品牌	Rice Krispies
首次发布日期	2015 / 11
行业领域	食品
广告口号	How Many Ways Can you Snap!, Crackle!, Pop!?
剧情简介	For generations, making and decorating Kellogg’s Rice Krispies treats has been a favorite holiday activity for kids and parents. To reintroduce this tradition to today’s families, Rice Krispies has launched a magical new campaign as fun and festive as making the Rice Krispies treats themselves: “How Many Ways Can yo Snap!, Crackle!, Pop!?” The campaign brings to life the endless possibilities for holiday fun and creativity with the help of delightful animated treats, beloved, iconic Rice Krispies characters Snap!, Crackle! and Pop!—and a catchy original holiday jingle. For the first time ever, through the magic of 3D computer graphic (CG) animation, Snap! Crackle! and Pop! will live in the real world. Interact with smiling, dancing and flying Rice Krispies Treats. And inspire parents and kids like never before. When you combine Rice Krispies Treats, Snap!, Crackle!, Pop! and the creativity of kids and parents everywhere, the possibilities for holiday magic this year are indeed endless.
媒体类别	电视
长度	31 seconds
创意总监	Graham Woodall
创意总监	Mike Doyle
创意总监	Ryan Bloecker
导演	Vincent Geraghty
制片	Tom Cronin
制作公司	Bent Image Lab
执行制片	Derrick Huang
执行制片	Ray Di Carlo
Head of Production	Paul Diener
动画	Rob Shaw
导演	Rachel Harms
音乐公司	The Elements
音效	Particle Audio
Sound Engineer	Katy Mindeman
Sound Producer	Laura Feeney