Michael Rebelo

Michael Rebelo

CEO / Chairman at Publicis Communications ANZ | Saatchi & Saatchi Regional / ANZ
London, 英国

概要

Over the past 17 years Michael's international creative agency leadership experience covers re-building, re-purposing, starting-up, acquiring and integrating agencies to deliver growth for both clients and the S&S / Publicis Groupe. He has helped advise clients, grow businesses and shape agency cultures across the UK, Europe and Asia Pacific.

Currently he is the CEO of Publicis Communications Australia & New Zealand and the Saatchi & Saatchi Group across ANZ, which includes agencies in Sydney, Melbourne, Auckland and Wellington.

Previously, Michael was the Managing Director of Saatchi & Saatchi London, the spiritual HQ of the S&S network, and the first Australian to run the iconic London agency.

Under his leadership, Saatchi & Saatchi has grown from a 45 person operation to a world-class, financially growing and sustainable creative company of over 200 people in Sydney and now also in Melbourne.

As a result of creating a culture focused on innovation, during his leadership the agency is the only creative agency in the world to be awarded two prestigious Cannes Innovation Lions in consecutive years (2015 & 2016) for "Penny The Pirate: OPSM Children's eye test"​ and Toyota's "LandCruiser Emergency Network"​ mobile technology.

In 2015 they were also awarded a Cannes Effectiveness Lion and two agencies of the year titles; the NSW Creative Laureate and the Effies Effectiveness Agency of the Year.

In 2016, the WARC 100 recognised Saatchi & Saatchi Australia as creating the most effective idea and campaign in the world. Michael also successfully acquired 100% of Australia's leading digital Customer Experience agency, MercerBell, as part of his transformation strategy for Saatchi & Saatchi. He was also promoted to regional CEO of both Australia and New Zealand.

Michael sits on the worldwide network’s Global Leadership Team and the S&S Toyota Worldwide Executive Board.

Positions

Chief Executive Officer ANZ
Publicis Communications Australia & NZ
February 2017 - Present (7年1个月)
Chairman & CEO Australia & New Zealand
Saatchi & Saatchi
February 2016 - Present (8年1个月)
CEO
Sydney, 澳大利亚
November 2011 - February 2016 (4年3个月)
Managing Director
London, 英国
April 2008 - November 2011 (3年7个月)
CEO
Singapore, 新加坡
2005 - 2008 (3年)
General Manager
Sydney, 澳大利亚
2003 - 2005 (2年)
General Manager
Saatchi & Saatchi, Wellington
2002 - 2003 (1年)
General Manager
Ho Chi Minh City, 越南
May 2000 - April 2002 (1年11个月)
Managing Director
London, 英国

Education

Bachelor of Commerce - Marketing & Economics

1991 - 1994 (3年)
Bachelor of Commerce: Marketing & Economics

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