标题 | #drawaline |
广告公司 | J. Walter Thompson London |
广告战役 | #drawaline |
广告主 | UN Women (GICC) |
品牌 | UN Women UK |
首次发布日期 | 2017 / 11 |
行业领域 | 机构/公益组织/非盈利组织 |
剧情简介 | Since the Harvey Weinstein story broke and the #MeToo hashtag swept the globe, Violence Against Women and Girls (VAWG) has never been higher in people’s consciousness’s – making Saturday’s International Day for the Elimination of Violence Against Women on Saturday, November 25th more important than ever - 1 in 4 women in the UK still being affected (and this rises to up to 70% in some parts of the world). To mark this hugely important day we created #DrawALine for UN Women UK – a social campaign using celebrities such as Benedict Cumberbatch, Deliciously Ella, and Gemma Styles and began with us drawing a physical orange line across Covent Garden. |
哲学 | Raise awareness of and help end Violence against women and girls (VAWG) |
媒体类别 | Web Film |
长度 | |
剪辑公司 | Marshall Street Editors |
音效制作 | 750mph |
执行创意总监 | Lucas Peon |
创意总监 | Jason Berry |
创意团队 | Juliet McLaren |
创意团队 | Courtney Dow |
制片 | Charlotte Jude |
战略企划 | Rachel Pashley |
战略企划 | Megan Van Someren |
战略企划 | Marina Lindysay-Brown |
战略企划 | Eleanor Metcalf |
客户总监 | Mini Sinha |
项目经理 | Katie Oldfield |
媒介公司 | MediaCom |
导演 | Alicia MacDonald |
摄影指导 | Catherine Goldschmidt |
摄影师 | Fiona Bailey |
制作公司制片 | Ben Link |
执行制片 | Heather Link |
制作公司 | Missing Link Films |
剪辑师 | Lizzy Graham |
Sound Designer | Mike Bovill |
后期制作 | The Mill London |
Executive Post Producer | Ian Berry |
演员/名人 | Billie Piper |
演员/名人 | Chessie King |
演员/名人 | Joe Hartley |
演员/名人 | Stacey Dooley |
演员/名人 | Alastair Stewart |
演员/名人 | Christian Vit |
演员/名人 | Patricia Bright |
演员/名人 | Gemma Styles |
演员/名人 | Joanne Froggatt |
演员/名人 | Ella Mills |
演员/名人 | Beverly Knight |
演员/名人 | Benedict Cumberbatch |
演员/名人 | Phoebe Tansley |