Jon Pearce
首席创意官 at Hudson Rouge
New York, 美国
标题Cards
广告公司
广告战役 Cards
广告主 Lexus
品牌 Lexus
Posted2月 2009
产品 ES
行业领域 轿车
广告口号 www.cardstacker.com
剧情简介 Lexus is promoting the vibration-absorbing features of the ES vehicle with a television commercial featuring Guinness world record holder for card stacking, Bryan Berg.
问题 Placing the car in the middle of a city of cards, the spot depicts how the active engine mount in the ES eliminates even the slightest vibration. Bryan spent eighteen days stacking 2,016 decks of playing cards (108,864 in total), at a rate of 112 decks a day. The city consisted of over 30 towers, the tallest of which was 13 feet high.
媒体类别 电视
长度
特效
音效设计公司
Card Stacker
首席创意官
集团创意总监
集团创意总监
美术指导
美术指导
文案
文案
广告公司制片
客户主管
导演
制作公司
摄影指导
剪辑师
剪辑公司
音乐 Elias Arts
音效
音效

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