标题 | Our Town |
Brief | Jack Daniel’s is a product of Lynchburg, Tennessee. From fifth generation citizens to a man who can lift a 526-pound barrel of whiskey, to a woman named Hiawatha Kitty McGee, “Our Town” brings the people of Lynchburg to the world. Every person in the ad is an actual resident of Lynchburg, and it was scripted on the day, as folks showed up. |
广告公司 | Arnold |
广告战役 | Our Town |
广告主 | Brown-Forman Corporation |
品牌 | Jack Daniel's |
Posted | 11月 2017 |
行业领域 | 烈酒,加烈葡萄酒 |
剧情简介 | Jack Daniel’s is a product of Lynchburg, TN. Its culture, its residents, and the traditions that have created and preserved it for 150 years. From the 5th generation citizens, to a man that can lift a 526-pound barrel of whiskey, to a woman named Hiawatha Kitty McGee, “Our Town” brings the people of Lynchburg, TN to the world. Every person in the ad is an actual resident of Lynchburg, and it was scripted on the day, as folks showed up. All in all, not a bad way to spend a Tennessee day. In a field. In July. With no shade. |
媒体类别 | 电视 |
Global Chief Creative Officer | Jim Elliott |
执行制片 | Wade Devers |
美术指导 | Chris Valencius |
文案 | Jonathan Graham |
制片 | William Near |