Darren Keff
创意团队 at St. Luke’s Communications
London, 英国
标题Sculpture Ambient
广告公司
广告战役 Sculpture Ambient
广告主 Rimmel
品牌 Rimmel
Posted2月 2009
产品 Quick Dry Nail Varnish
行业领域 美甲,指甲油
剧情简介
Bottles of nail polish appeared to have been poured onto the floor from a height with the liquid drying in seconds to create a surreal spectacle, highlighting the product’s quick drying benefit.


The campaign also included actual size models situated around point of sale counters in stores.
问题 To promote Rimmel’s Quick Dry nail polish our aim was to literally stop young women in their tracks by placing large eye catching sculptures outside Rimmel retailers on high streets.
媒体类别 户外广告
市场 英国
执行创意总监
美术指导
文案
美术指导
文案
广告公司制片

People related to this work

You might also like...

Trending

Create a free Talent profile and become a member of AdForum

Get Started