| 标题 | Modern Slavery |
| 广告公司 | Jung von Matt AG |
| 广告战役 | Modern Slavery |
| 广告主 | Internationale Gesellschaft für Menschenrechte (IGFM) |
| 品牌 | Internationale Gesellschaft für Menschenrechte (IGFM) |
| 首次发布日期 | 2017 |
| 行业领域 | 机构/公益组织/非盈利组织 |
| 剧情简介 | We can only afford our consumer goods because others pay for it. With their health, their dignity and their life. And we know that, but most of us repress it when the newest sneaker or the next smartphone becomes available. How can the IGFM (the International Society for Human Rights) change this mindset? We show the conditions under wich modern consumer goods are produced. The monumental print motifs show a modern form of slavery and make it clear that supposed progress is anything but modern. |
| 媒体类别 | 户外广告 |
| Advertising Agency | Jung von Matt AG |
| Design Agency | Lev Kaplan |
| Production Company | Lev Kaplan |
| 创意总监 | Johannes Hicks |
| 创意总监 | Florian Schwalme |
| 文案 | Mike Wenzel |
| 美术指导 | Johannes Hicks |
| 美术指导 | Mike Wenzel |
| 插图画家 | Lev Kaplan |
| 执行创意总监 | Till Eckel |
| Art Buyer | Davor Brkan |
| Art Buyer | Kyra Braatz |
| 项目经理 | Verena Schoebb |