Katrien Bottez
Executive Creative Director at FAMOUS
Antwerp, 比利时
标题A Blind Call
广告公司
广告战役 A Blind Call - Brailleliga
广告主 Brailleliga
品牌 Ligue Braille
Posted12月 2007
产品 Foundation for the Blind
行业领域 慈善机构、基金、志愿者
哲学 You probably know the phenomenon: you forget to lock your mobile phone, you put it in your trouser pocket and without knowing it you call the first person in your contact list. We turned this insight into a totally new way of fundraising. We asked everyone to put "A BLIND CALL" as the first contact in their mobile phone. So, next time you call someone accidentally, you don't disturb the Anne's, André's or Agatha's in your contactlist anymore, but you make a blind call, donating the cost of the call to the league of the blind.
媒体类别 电视
长度
市场 比利时
更多信息 www.ablindcall.be
美术指导
文案
创意总监
客户主管
文案
广告公司制片
广告公司制片
美术指导
创意总监
导演
制作公司
音乐公司

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