| 标题 | Man |
| 广告公司 | TBWA\Manchester |
| 广告战役 | Man |
| 广告主 | PZ Cussons |
| 品牌 | Carex |
| Posted | 6月 2004 |
| 产品 | Liquid Soap |
| 行业领域 | 香皂 |
| 广告口号 | Are you a washer or a walker ? |
| 哲学 | Convention Hand washing isnt talked about, its just something you know you should do Insight 31% of men and 17% of women confess to not washing their hands after theyve been to the toilet |
| 结果 | Disruptive idea Talk openly about hand washing Vision Cleaning up the nations hands |
| 媒体类别 | 电视 |
| 长度 | |
| 创意总监 | Danny Brooke Taylor |
| 导演 | Graham Rose |
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