Charlie Wilson

Charlie’s advertising career started at 6 months old when he appeared on our TV screens advertising Heinz Tomato Soup.

After a brief break from the industry to attend school, he found a prolific and long-standing creative partnership with Emma de la Fosse.

11 years and 4 ad agencies later, a brief dalliance with Direct and Digital resulted in a long standing affair with those mediums, as they offered the chance to create work that ‘makes people do things'.

Charlie has been joint Executive Creative Director at OgilvyOne for the last four years and together with his partner have become the most awarded Direct and Digital ECDs in the world. They are also the Chief Creative Officers for OgilvyOne EMEA.

In 2012, 'The Gnome Experiment' for Kern was the most awarded Direct campaign in the world. And in 2014, 'The Magic of Flying' for British Airways was the most awarded Outdoor ad in the world.

He holds Campaign’s Direct Creative Director of the Year title and the agency has been named Agency of the Year for three years running. The Drum recently ranked Charlie as 14th most influential person in the UK Advertising Industry in their 'Adverati' adding that he was "responsible for some of the very best work the ad industry had seen in recent years."