Tom Dunlap
Chief Content Officer at PRETTYBIRD
Amsterdam, 荷兰
标题LA Original
BriefLos Angeles has undergone a creative renaissance. Art, music, food, fashion and tech are booming. The agency partnered with Mayor Eric Garcetti and the Mayor's Fund for Los Angeles to create the first ever cohesive brand for the city. Just two letters - L and A - form a dynamic logo that can showcase and inspire LA creativity. The space between the letters comes to life when filled with the people, places and things that define LA.
广告公司
广告战役 Space to Create
广告主 Mayor's Fund For Los Angeles
品牌 LA Original
Posted11月 2018
行业领域 机构/公益组织/非盈利组织
剧情简介 LA Original, a pilot program of the Mayor’s Fund for Los Angeles in partnership with the Mayor’s Office of Economic Development, was developed to celebrate LA as the creative capital of the world.LA Original provides a platform to showcase our diverse makers and promote locally designed, assembled, or manufactured goods through a line of LA-branded products from across Los Angeles — with proceeds supporting creative entrepreneur programs.
媒体类别 Packaging, Branding & Design
执行创意总监
Executive Strategy Director
Brand Director
Brand Manager
设计师
设计师
创意总监
创意总监
文案
文案
设计师
设计师
设计师
Chief Production Officer
制作公司制片
Production Coordinator
广告经理
广告经理
广告经理
广告经理
制作公司

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