Tom Dunlap
Chief Content Officer at Prettybird
Amsterdam, 荷兰
标题inFAMOUS
广告公司
广告战役 InFamous
广告主 Sony Corporation of America
品牌 Sony Playstation
首次发布日期 2009 / 5
产品 inFAMOUS
行业领域 视频游戏/电玩控制器
剧情简介 inFAMOUS is the remarkable story of an ordinary guy who develops an array of extraordinary superpowers in the aftermath of a catastrophic city-wide explosion. Will these newfound powers be used for the protection of the innocent? Or to seek revenge? Hero or menace? That’s up to the player in this new open-world action adventure comic-turned-game. InFAMOUS is now in-stores and only available for the PlayStation 3.
问题 For the launch of inFAMOUS, stirring TV, cinema spots, and digital creative combined with high impact, targeted media placements deliver a solid punch. In an unparalleled opportunity with IGN, an inFAMOUS Hub was developed on PlayStation’s behalf with complete creative direction by Deutsch LA that includes a variety of exciting elements such as a Developer’s Blog, Prequel Graphic Novel, downloadable Widget, access to the original game soundtrack, interactive comic and much more. Deutsch LA pulled together an ensemble of international artists including Columbian Director Luis Nieto, special effects and coloring by the LA division of Motion Picture Company, and LA based production company Paranoid US to help create major impact for the marketing elements for inFAMOUS. Ultimately the collaboration resulted in a unique graphic novel look and feel. Brazilian electronic musician Amon Tobin’s music is featured in the TV and cinema spots, and also appears in the game.
媒体类别 电视
长度
市场 美国
Soundtrack E1 Train
后期制作
音效设计公司
导演
首席创意官
美术指导
文案
广告公司制片
广告公司执行制片
SVP, Director of Integrated Production
创意总监
集团创意总监
创意总监
联合创意总监
美术指导
文案
客户总监
客户主管
Digital Producer
客户总监
SVP, Marketing & PlayStation Network
VP, Product Marketing, Playstation
执行制片
执行制片
Head of Production
制作公司制片
Lead Animator
音频后期制作
媒介总监
音效设计公司
音频工程师
剪辑师
音乐作曲家
Head of Production
制片
Managing Director

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