| 标题 | Color Travels |
| 广告公司 | McKinney |
| 广告战役 | Color Chips |
| 广告主 | The Sherwin-Williams Company |
| 品牌 | Sherwin-Williams |
| 首次发布日期 | 2013 / 3 |
| 行业领域 | 油漆、油漆刷、木材保护剂、粘结剂 |
| 剧情简介 | The Color Chips campaign continues with new TV spots directed and produced by award-winning animation studio BuckTV and supporting print executions in style and design magazines. New utilities have been added to the online tool Chip It!, including color chip reordering and streamlined tagging for individual ChipCards. And the HGTV® HOME color collections have also been expanded in this campaign with three new Sherwin-Williams color combinations, complete with design tips to help homeowners create harmonious room-to-room color transitions. Each iteration of Color Chips celebrates the places you can go when you make the most of your color with the very best paint. |
| 媒体类别 | 电视 |
| 长度 | |
| 市场 | 美国 |
| 首席创意官 | Jonathan Cude |
| 集团创意总监 | Ellen Steinberg |
| 美术指导 | J.D. Humphreys |
| 文案 | Leslie Gray |
| Senior Broadcast Producer | Josh Eggleston |
| 制作公司 | Buck |
| 音乐 | Beacon Street |
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