Paul Roebuck
Executive Vice President Senior Director Worldwide at BBDO
New York, 美国
标题Holiday 2017 Remix
广告公司
广告战役 Today We Play
广告主 Toys "R" Us
品牌 Toys "R" Us
首次发布日期 2017 / 12
行业领域 零售、分销及餐馆
哲学 Toys”R”Us has launched a new holiday ad, celebrating its role as kids’ favorite holiday destination for 70 years and counting. As timeless Christmas classics begin to roll out on TV, that magical store for generations of Toys“R”Us kids has a special holiday message of its own: you can count on us to be here. It all falls under the brand’s new 'Today We Play' platform which launched this Fall.

The 30-second nostalgic romp, created by BBDO Atlanta, begins with vintage footage from 1978 through the 80s and 90s all the way to present-day, featuring a remix of the famous “I don’t wanna grow up” jingle, sung by artist Jenny Lewis. Lewis was a child actress in early Toys “R” Us commercials and went on to form the band Rilo Kiley before releasing three solo albums.
媒体类别 Web Film
长度
Song Title
首席创意官
首席创意官
集团创意总监
Writer
Creative Director
美术指导
Creative Director
Business Director
Director
Account Manager
客户主管
Production
Innovation
Producer
Director of Business Affairs
Integrated Business Manager
Production of Modern Footage
Director
Managing Partner
Producer
Edit
Head of Production
Executive Producer
Producer
Editor
Music House
Music Supervisor
Founder

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