标题 | Stellar Rescue |
广告公司 | adam&eveDDB |
广告战役 | Stellar Rescue |
广告主 | The AA |
品牌 | The AA |
首次发布日期 | 2019 / 7 |
行业领域 | 保险 |
剧情简介 | The campaign, which ends with the line ‘The future of breakdown, today’, highlights that the app allows AA members to report a breakdown at the touch of a button, pinpoint their exact location, and then track their mechanic on their phone. |
哲学 | The AA has reunited the crew from the successful comedy series, Red Dwarf, in a new brand campaign designed to highlight the benefits of its digitally-enhanced breakdown service. Created by adam&eveDDB, the launch spot was written by creative duo Jon Farley and Alex Lucas, in collaboration with Red Dwarf creators, Doug Naylor and Rob Grant. The ad was produced by Another Film Company and directed by their double BAFTA winning Director Declan Lowney. |
媒体类别 | Web Film |
长度 | |
制作公司 | Another Film Company |
Marketing Director | Tracy Abraham |
Head of Brand | Caroline Smith |
Marketing Manager | Kate Coleman |
执行创意总监 | Ben Tollett |
首席创意官 | Richard Brim |
文案 | Alex Lucas |
美术指导 | Jon Farley |
广告公司制片 | Sally Pritchett |
广告公司制片 | Angus Smith |
客户企划 | Nick Hirst |
客户企划 | Tom Sussman |
客户企划 | Maarten Van Daele |
Chief Executive Officer (CEO) | Mat Goff |
Chief Executive Officer (CEO) | Tammy Einav |
Managing Director | Paul Billingsley |
客户总监 | Charlie Simpson |
客户总监 | Rob Jones |
客户经理 | Megan Hill |
设计师 | Alex Fairman |
设计师 | Sam Stabler |
媒介公司 | Goodstuff Communications |
媒介企划 | Izzy Thompson |
媒介企划 | Hannah Brady |
媒介企划 | Hamish Kydd |
制片 | Simon Monhemius |
导演 | Declan Lowney |
摄影指导 | Declan Lowney |
剪辑公司 | Stitch |
剪辑师 | Leo King |
后期制作 | Nineteentwenty |
Executive Post Producer | David Keegan |
VFX Supervisor / Flame Artist | Chrys Aldred |
VFX Supervisor / Flame Artist | Ludo Fealy |