Edward Grann
执行制片 at M ss ng P eces
New York, 美国
标题Swipe Night
广告公司
广告战役 Swipe Night
广告主 Tinder
品牌 Tinder
Posted4月 2020
行业领域 其他在线服务
剧情简介 With over 43 billion matches to date, Tinder is the world’s most popular app for meeting new people. Swipe Night is an interactive miniseries that lives on Tinder and transforms the app by using Hollywood-standard entertainment as a way to match people, improve compatibility, and give the Tinder community plenty of icebreakers. It’s not just entertainment, It’s entertainment with purpose. The choices are the key: while fun on the surface, they reveal something deep about your personality, give you a pool of more compatible users to choose from, and serve as icebreakers after the experience. For example, will you save the frightened puppy or the injured girl? You only have seven seconds to decide.By bringing entertainment into the app to engineer compatibility, Swipe Night is a brand new way for people to match. It reimagines they way people can connect on a social media platform and uses entertainment to make that connection more meaningful.
媒体类别 案例研究
长度
Chief Executive Officer (CEO)
Chief Marketing Officer (CMO)
Chief Communications Officer
Sr. Director
Integrated Marketing
Product Lead
Product Designer
Sr. Product Designer
Engineering Lead
Sr. Counsel
首席创意官
首席创意官
执行创意总监
设计师
Sr. Designer
Sr. Writer
设计师
设计师
文案
Jr. Designer
Jr. Writer
Sr. Film Producer
制片
EP Interactive
Director of Partnerships and Legal
Partnerships and Legal Director
Partnerships and Legal Sr. Manager
Partnerships and Legal Jr. Manager
Executive Strategy Director
Sr. Strategist
Sr. Communications Strategist
Sr. Social Strategist
Jr. Strategist
Brand Director
Brand Manager
Brand Manager
Executive Art Producer
Art Producer
制作公司
导演
Director of Immersive ECD
Founder
Managing Partner
Managing Partner
Managing Partner
Executive Producers
Executive Producers
制作公司制片
Head of Production Rebecca Davis

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