Julie Evans
Executive Producer at Final Cut
London, 英国
标题Keeping up with the Rogers
广告公司
广告战役 Keeping up with the Rogers
广告主 Wilko
品牌 Wilko
首次发布日期 2014 / 4
行业领域 百货公司、超市
哲学 Rival groups of pirates attempt to one-up each other with their decorating skills in the hilarious campaign, consisting of three TVCs. Zak Emerson directed the ads, which mark the rebranding of homeware retailer Wilkinson to Wilko.MPC’s VFX team, led by Dan Sanders, utilised numerous techniques to create the spots. Dan said “Zak wanted everything to look as natural as possible, which meant a few days out at sea and a bit of sea sickness amongst the crew. Back in the studio we worked on re-designing the ship that was shot to create a second ship for the rival pirates. We created new black sails, as well as colourful ones for the wide shot, re-designed the cannons and added embellishment on the sides of the ship. The weather wasn't always co-operating, so sky replacements also were needed for each shot.”The team also utilised matte painting, creating the shot of the Wilko store on the cliff-face from scratch. Creative Director of Colour Grading Jean-Clément Soret completed the grade. 
媒体类别 电视
长度
剪辑公司
特效
grade
制作公司
导演
广告公司制片
广告公司制片
广告公司制片
剪辑师
着色
创意团队
创意团队
制作公司制片
特效
特效
VFX Artist
VFX Team
VFX Team

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