| 标题 | Equipo (60 sec) |
| 广告公司 | 180 Amsterdam |
| 广告战役 | adidas +10 |
| 广告主 | adidas |
| 品牌 | adidas |
| Posted | 6月 2006 |
| 行业领域 | 企业传播 |
| 广告口号 | Impossible Is Nothing |
| 剧情简介 | Two bored Spanish boys are kicking a football around on a dusty urban pitch behind their apartments. With nothing better to do, they play a familiar game; picking fantasy teams from all their favourite players. Kaka, Cisse, Beckham, Zidane, Raul, Kahn, Ballack; all the big names of football actually turn up to take their places beside the boys. Even the legends, Beckenbauer and Platini,but as they would have appeared in their heyday. The two boys are both captain and coach; bossing the stars around, prior to kickoff. SUMMARY Every four years, rivalry between sports brands intensifies as each brand attempts to leverage the FIFA World Cup and its audience of billions. With the tournament in adidas homeland of Germany, 2006 was going to be the most competitive World Cup to date. However, with their +10 campaign, adidas succeeded in capturing the real values of football and exceeded their communications and commercial objectives to become the undisputed brand winner of the World Cup. |
| 媒体类别 | 影视 |
| 长度 | |
| 市场 | 法国, 德国 |
| 制作公司 | Stink Films |
| 演员/名人 | Djibril Cissé |
| 演员/名人 | Ricardo Kaká |
| 演员/名人 | Zinedine Zidane |
| 演员/名人 | David Beckham |
| 演员/名人 | Franz Beckenbauer |
| 演员/名人 | Oliver Kahn |
| 演员/名人 | Juan Roman Riquelme |
| 演员/名人 | Gonzalez Raúl |
| 演员/名人 | Michael Ballack |
| 演员/名人 | Jermain Defoe |
| 演员/名人 | Michel Platini |
| 演员/名人 | Frank Lampard |
| 演员/名人 | Shunsuke Nakanura |
| 创意总监 | Andy Fackrell |
| 文案 | Lee Hempstock |
| 文案 | Richard Bullock |
| 美术指导 | Chris Landy |
| 美术指导 | Andy Fackrell |
| 广告公司执行制片 | Cedric Gairard |
| 广告公司制片助理 | Sarah Billens |
| 导演 | Ivan Zacharias |
| 执行制片 | Daniel Bergman |
| 制片 | Nick Landon |
| D.O.P/Lighting Cameraman | Jan Velicky |
| 剪辑师 | Filip Malasek@ Roboto |
| 音乐 | MassiveMusic |
| 音乐作曲家 | RJD2 |
| 音乐作曲家 | Dave Hubbard |
| 音效设计公司 | Alex Joseph@ Soundeluxe |
| 音乐编曲 | Alex Joseph@ Soundeluxe |
| Sound Mix | Raja Sehgal |
| 客户主管 | Dan Gibson |
| 客户主管 | Mark Schermers |
| 客户主管 | Nicolas Kettelhake |
| 客户主任 | Uli Becker |
| 客户主任 | Arthur Höld |
| 客户主任 | Levin Reyher |
| 客户主任 | Andrew Lux |
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