标题 | International Campaign for Bosch Home Appliances |
广告公司 | BBDO Berlin |
广告战役 | Daily Life |
广告主 | Bosch |
品牌 | Bosch |
首次发布日期 | 2016 / 5 |
行业领域 | 洗衣机、电冰箱及其他大型家用电器 |
剧情简介 | The new VitaFresh refrigerators by Bosch Home Appliances will be promoted. Their innovative technology enables the vitamins found in vegetables, fruit and salad to be kept fresh three times longer |
哲学 | The focus of the new campaign is Bosch’s overall brand benefit: “A little piece of mind for daily life at home.” Major and minor daily household challenges can be easily mastered with Bosch home appliances – always with perfect results. In the new campaign, a full range of Bosch Home Appliances product groups and innovations will be highlighted internationally across all media, in a manner geared toward the target group |
媒体类别 | 电视 |
长度 | |
Managing Director | Franzis Heusel |
广告经理 | Johannes Müller |
广告经理 | Kristin Domintean |
广告经理 | Steffi Geiler |
制作公司 | Rabbicorn Media |
导演 | Shaun Severi |
制片 | Alexander Husche |
Creative Managing Director | Ton Hollander |
创意总监 | Oskar Strauß |
创意总监 | Farid Baslam |
广告公司制片 | Alexander Geier |
Client Services Director | Mark Andree |
Agency | Plan.Net |