标题 | The Entrance |
广告公司 | Wieden + Kennedy Amsterdam |
广告战役 | Open Your World |
广告主 | Heineken |
品牌 | Heineken |
首次发布日期 | 2011 / 1 |
行业领域 | 啤酒,苹果酒 |
哲学 | Heineken® continues to surprise and inspire its consumers, as it launches its new global brand campaign, with a film titled ‘The Entrance’. The film’s hero demonstrates his legendary-ness by making the ultimate party entrance. 'The Entrance' sees the introduction of Heineken's new universal tag line 'Open Your World', conveying the brand's worldly, open-minded and confident personality. |
媒体类别 | 影视 |
Soundtrack | The Golden Age |
制作公司 | Sonny London |
制片 | Tony Stearns |
导演 | Fredrik Bond |
制片 | Alice Grant |
执行创意总监 | Mark Bernath |
执行创意总监 | Eric Quennoy |
美术指导 | Alvaro Sotomayor |
文案 | Roger Hoard |
文案 | Carlo Cavallone |
Broadcast Director | Erik Verheijen |
客户总监 | Clay Mills |
客户经理 | Jasmina Krnjetin |
Planning Director | Martin Weigel |
Digital Content Director | Nick Rutter |
Digital Content Photographer | Hugo Stenson |
Digital Content Producer | Carla Genoud |
Business Affairs Manager | Karen Crossley |
Business Affairs Manager | Julie Balster |
Digital Content Art Director | Philip Brink |
Digital Content Copywriter | Hugo van Woerden |
Digital Content Producer | Ross Plummer |
Videographer | Rene Pannevis |
Global Brand Director | Cyril Charzat |
Global Communications Manager | Sandrine Huijgen |
Global Communication | Josefien Olij |
Global Communication | Rachel Ljzendoorn |