Kevin Butler
执行创意总监 at Ogilvy Africa
Los Angeles, 美国
标题The Most Eligible Bachelor
广告公司
广告战役 The Most Eligible Bachelor in the World
广告主 Tinder
品牌 Ol Pejeta Conservancy
首次发布日期 2017 / 4
行业领域 在线休闲及娱乐服务
剧情简介 Ol Pejeta Conservancy has partnered with Tinder, the world’s leading social app for meeting new people, to launch a new campaign to raise awareness about ‘The Most Eligible Bachelor in the World’ named Sudan. Sudan is the only remaining male northern white rhino in the world. The goal of this campaign is to raise the $9 million needed to protect the northern white rhino from extinction. When Tinder users ‘swipe right’ on Sudan’s profile, they will be directed to a page (www.olpejetaconservancy.org/most-eligible-bachelor/) from which they can donate towards this cause. Sudan is not only The Most Eligible Bachelor, but he also boasts a pretty impressive profile. Not only is he a pretty fine specimen of a rhino, but he has his own personal team of armed bodyguards, and has appeared in a string of international documentaries and news stories. Sudan lives his bachelor life at Ol Pejeta Conservancy with his two female northern white rhino counterparts, Najin and Fatu. They have been unable to breed naturally due to a range of issues including old age. However, there are 17,000 other potential female southern white rhino suitors.
媒体类别 海报
更多信息 www.olpejetaconservancy.org/most-eligible-bachelor/
Managing Director
创意总监
Worldwide Design Director
Regional Creative Director
Digital Marketing Manager
创意总监
集团创意总监
文案
创意合伙人
文案
客户总监
媒介总监
项目经理
Sound Designer
Sound Engineer
项目经理
Chief Executive Officer (CEO)
Marketing Advisor
Brand Communications Director
Marketing Coordinator
制作公司
Associate Partner

People related to this work

相关作品

Trending

Create a free Talent profile and become a member of AdForum

Get Started