标题 | ABC of sleeping |
广告公司 | Instinct |
广告战役 | ABC of sleeping |
广告主 | IKEA |
品牌 | IKEA |
Posted | 10月 2008 |
产品 | Goods for sleeping |
行业领域 | 室内家具 |
广告口号 | We'll teach you to sleep |
剧情简介 | TVC was produced within IKEA "ABC of Sleeping" campaign that was promoting IKEA Bedrooms business. Its objective is to make people think about the way they sleep. Everyone sleeps her/his own way. IKEA tries to offers everyone not a universal, but individual solutions for sleeping. The spot visualizes different people sleeping in different ways. Bedroom furniture from IKEA is an ABC, and miracle of sleeping is built from its letters. |
媒体类别 | 电视 |
长度 | |
创意总监 | Roman Firainer |
创意总监 | Yaroslav Orlov |
美术指导 | Roman Firainer |
文案 | Yaroslav Orlov |
制作公司 | Just Production |