标题 | Carpool |
广告公司 | Carmichael Lynch |
广告战役 | Snackin' with Sasquatch |
广告主 | Link Snacks Inc. |
品牌 | Jack Link's Beef Jerky |
首次发布日期 | 2012 / 6 |
行业领域 | 食品 |
广告口号 | Feed Your Wild Side |
剧情简介 | Carmichael Lynch is putting beloved Jack Link’s brand mascot Sasquatch in unfamiliar territory in its latest effort for the brand, showing that jerky is way more than an outdoorsman’s snack. The new “Snackin’ with Sasquatch” campaign puts Sasquatch in all new scenarios and environments, but maintains what fans of the Effie-winning “Messin’ with Sasquatch” campaign have loved all along: funny interactions with snack-hungry jerky fans. The biggest problem with fame? Forgetting where you came from. Just ask Marky Mark. Or Barry Manilow. Sasquatch, however, is no Marky Mark, and tends to be his ol’ loveable, untamed self whether in the forest, or in, say, a woman’s neighborhood book club meeting. “Snackin’”, CL’s latest :15 Jack Link’s campaign proves the old adage that that while you can take a Sasquatch out of the wild, you can’t take the wild out of Barry Manilow. |
哲学 | |
问题 | |
媒体类别 | 电视 |
长度 | |
市场 | 美国 |
更多信息 | www.jacklinks.com |
剪辑公司 | HutchCo Technologies |
首席创意官 | Dave Damman |
美术指导 | Brad Harrison |
Senior Copywriter | Tim Blevins |
Senior Copywriter | William Bloomfield |
客户主管 | Sofya Guterman |
客户总监 | Holly Wheeler |
制作公司 | Morton Jankel Zander (MJZ) |
导演 | Rocky Morton |
后期制作 | Rabbit Content |
特效 | Rabbit Content |
音乐公司 | Black Iris Music |