Toby Pschorr

Toby Pschorr

Global Business Director Volkswagen & Managing Director at DDB Berlin
Berlin, 德国

概要

A born and bred Bavarian, Toby moved to London in 1991 to take a degree in International Business Studies. His diverse work history includes working client-side as well as for various creative agencies.

Learning from some of the very best creative minds in the industry, Toby worked across many sectors and cultures in both global account lead and agency management positions. He acquired digital experience early on in his career whilst setting up a dedicated dotcom unit and also in subsequent leadership roles. He attended management training with Hyper Island, The London Business School and Harvard University.

Since joining DDB Berlin as Managing Director, Toby and his team have affected a dramatic turnaround. The agency is once again a thriving creative hub with employees from 15 different nationalities.

This year Toby took on the additional role as Global Business Director Volkswagen. In this role he supervises global brand campaigns and product launches and coordinates 24 DDB roster agencies around the world.

5038 Rocky

Rocky

品牌:
The Number 118 118
广告公司:
WCRS
3919 Retirement

Retirement

品牌:
118 118
广告公司:
WCRS
7707 Fingers

Fingers

品牌:
Sony
广告公司:
Fallon
2487 Quarry

Quarry

品牌:
118 118
广告公司:
WCRS
2119 Garage

Garage

品牌:
118 118
广告公司:
WCRS
2198 Supermarket

Supermarket

品牌:
118 118
广告公司:
WCRS
2489 Taxi

Taxi

品牌:
118 118
广告公司:
WCRS
3417 Half The Address

Half The Address

品牌:
118 118
广告公司:
WCRS
8552 Cog Spoof

Cog Spoof

品牌:
118 118
广告公司:
MEME London Ltd

Positions

Global Business Director Volkswagen
Berlin, 德国
June 2015 - Present (5 years)
Global business lead for Volkswagen AG, DDB's largest worldwide client. Supervision of multi-market brand and product-launch campaigns. Coordination of 24 international DDB roster agencies. Member of the DDB Worldwide Executive Commitee, the DDB Europe Management Board and Omnicom's Global Client Leader Group.
Managing Director
Berlin, 德国
May 2012 - Present (8 years 1 month)
Managing Director & Geschäftsführer at DDB Tribal Berlin with 140 employees and the following clients: Volkswagen, eBay, Telekom, Jules Mumm, Bunte, Vattenfall, AEG, Immowelt.
Global Managing Director, Team Philips
Amstelveen, 荷兰
2010 - April 2012 (2 years 3 months)
Global business lead for Philips Group (Consumer Electronics, Healthcare, Lighting). Core teams in London, Amsterdam & Toronto with regional hubs in Shanghai, Singapore, Mumbai, Moscow and Sao Paulo.
Global Managing Director, Team Philips
London, 英国
2010 - April 2012 (2 years 3 months)
Global business lead for Philips Group (Consumer Electronics, Healthcare, Lighting). Core teams in London, Amsterdam & Toronto with regional hubs in Shanghai, Singapore, Mumbai, Moscow and Sao Paulo.
Managing Director
Santo London
2009 - 2010 (1 year)
Coca-Cola, Vodafone, Nestle, Diesel
Business Director & Head of Account Management
BBH
London, 英国
2005 - 2009 (4 years)
Vodafone, Unilever, Audi, Mothercare
Group Account Director
London, 英国
2003 - 2005 (2 years)
Sony, Dorset Cereals, Skoda
7707 Fingers

Fingers

品牌:
Sony
广告公司:
Fallon
Account Executive -> Board Account Director
London, 英国
1995 - 2003 (8 years)
BMW AG, BMW Japan, United Distillers, BMW GB, Reckitt Benckiser, WCRS (e-brands) founding partner, 118 118, Heinz, Toshiba, CNN, Prudential, Vizzavi
2835 Launch poster

Launch poster

品牌:
118 118
广告公司:
WCRS
5038 Rocky

Rocky

品牌:
The Number 118 118
广告公司:
WCRS
3919 Retirement

Retirement

品牌:
118 118
广告公司:
WCRS
2487 Quarry

Quarry

品牌:
118 118
广告公司:
WCRS
2119 Garage

Garage

品牌:
118 118
广告公司:
WCRS
2198 Supermarket

Supermarket

品牌:
118 118
广告公司:
WCRS
2489 Taxi

Taxi

品牌:
118 118
广告公司:
WCRS
3417 Half The Address

Half The Address

品牌:
118 118
广告公司:
WCRS
Marketing Assistant
BMW
1993 - 1994 (1 year)
Financial controlling & coordination of international campaigns at BMW AG.

Education

Omnicom Senior Management Programme Field Of Study Leadership

BBH 'Mini-MBA' Field Of Study Business Administration and Management, General

BA (Hons) Field Of Study International Business Studies

1991 - 1995 (4 years)
Activities and Societies: Major: Marketing and Communications; Dissertation: The management of global advertising at BMW (achieved highest grade at Business School in over a decade); IPAG Ecole Superieur de Commerce Exchange programme for 6 months

Similar Talent

Caroline Montrichard
Global Business Director Nespresso
McCann Paris
Frances Gaillard
Global Business Director
jones knowles ritchie
Chris Cook
Global Business Director
Mirum
Fiona Ferrier-Weil
Global Business Director Nespresso
McCann Paris
Tom Elliston
Global Business Director
LOLA MullenLowe Madrid
Cédric Vanhoutte
Global Business Director CPW
McCann Paris
Robin Grant
Global Managing Director
We Are Social
Richard Stokes
Global Marketing & New Business Director
Maxus Global

Create a free Talent profile and become a member of AdForum

Get Started