| 标题 | Mother (Italian) |
| 广告公司 | J. Walter Thompson Italia spa |
| 广告战役 | soleterre ONLUS |
| 广告主 | soleterre |
| 品牌 | soleterre |
| Posted | 7月 2009 |
| 行业领域 | 机构/公益组织/非盈利组织 |
| 广告口号 | Every child should be allowed to make a child |
| 广告口号 (原始语言) | Ogni Bambino Dovrebbe Poter Fare Il Bambino |
| 剧情简介 | Soleterre ONLUS is a non-profit humanitarian association working both in Italy and abroad to advocate for human rights and provide health and education services and food, mainly to children and women in conditions of desperate poverty. The current focus of the organisation is on 2 African countries where on average 6% of children die in their first month of life, the Ivory Coast and Sierra Leone. An advertising campaign has been launched with the tag line, Every child should be allowed to make a child, Ogni Bambino Dovrebbe Poter Fare Il Bambino. This poster, along with the Soleterre website, is intended to raise awareness about the problems of the 2 African states and raise funds for development projects. |
| 媒体类别 | 海报 |
| 执行创意总监 | Pietro Maestri |
| 创意总监 | Bruno Bertelli |
| 美术指导 | Stefano Carli Ballola |
| 文案 | Cristiano Tonnarelli |
| 摄影师 | Zona13 |