| 标题 | Romanians Come Home! |
| 广告公司 | MRM//McCann |
| 广告战役 | Romanians, Come Home! |
| 广告主 | Kandia-Excelent |
| 品牌 | Rom |
| Posted | 10月 2015 |
| 行业领域 | 巧克力，巧克力棒，糖果，口香糖 |
| 剧情简介 | We started with a campaign manifesto that invited Romanians living in Romania to visit www.intoarceteRomane.ro, the dedicated ROM branded microsite that helped them convince their friends (living abroad) to come back by creating an emotional video. We gave them even a chance to start over here with the aid of Reviro, a local NGO with the mission of finding jobs for Romanians who consider returning here. We assembled video templates which could be personalized by people, using top internet sensations, animals & landscapes, in which Rom brand provides Romanians again “strong sensations”. |
| 媒体类别 | 互动 |
| 长度 | |
| 更多信息 | www.intoarceteRomane.ro |
| 美术指导 | Arpad Rezi |
| 美术指导 | Bogdan Teodorescu |
| 执行创意总监 | Adrian Botan |
| 创意总监 | Catalin Dobre |
| 创意总监 | Sebastian Olar |
| 客户总监 | Raluca Voinea |
| 客户总监 | Alina Carasol |
| 文案 | Sebastian Olar |
| 文案 | Cristina Tatar |
| 战略企划 | Ileana Serban Parau |
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