标题 | Doctor's Visit |
广告公司 | TBWA\Chiat\Day New York |
广告战役 | Doctor's Visit |
广告主 | Renault |
品牌 | Nissan |
首次发布日期 | 2017 |
行业领域 | 汽车 |
哲学 | Forward Emergency Braking (FEB) is a flagship Nissan feature, coming standard in many models. Getting listeners interested in this technology would create traction across the Nissan range. FEB is also a key proof point in reinforcing Nissan’s goal of making innovation accessible. But we would have to achieve this in an entertaining, engaging way, to live up to the brand's biggest imperative: to make innovation exciting. The FEB technology 'sees' objects that are right in front of you, and stops you before you run into them. |
媒体类别 | 广播 |
长度 | |
Global Chief Creative Officer | Chris Garbutt |
执行创意总监 | Wade Alger |
执行创意总监 | Erik Vervroegen |
执行创意总监 | Neil.A Dawson |
Creative Director | Brent Singer |
Creative Director | Darren Borrino |
Creative Director | Rob Rutherford |
文案 | Rob Rutherford |
文案 | Jenny Glover |
广告公司执行制片 | Jason Souter |
Agency Producer | Olivia Whyte |
制作公司 | Pirate Group Toronto |
Director | Tom Eymundson |
Producer | Maggie Blouin Pearl |
Audio Engineer | Keith Ohman |
Voice-Over | Keith Dinicol |