标题 | Mousetraps |
广告公司 | Leo Burnett Central & Eastern Europe |
广告战役 | Mousetraps |
广告主 | Portuguese Banco Comercial SA |
品牌 | Millennium - House Loan |
Posted | 7月 2001 |
行业领域 | 银行与金融服务、投资、证券服务 |
剧情简介 | In a country that is opening up to the West, buying a new home has become top of mind for many young Polish people. And yet, many people who have been involved with the mortgage loan process, know that it is usually complicated, long and tedious. |
哲学 | This print campaign portrays tye typical mortgage procedure as obstacles to your new home, and how they can be avoided with the Millennium bank's "Easy Mortgage" loans. |
媒体类别 | 平面 |
创意总监 | Darek Zatorski |
创意总监 | Kerry Keenan |
文案 | Teresa Biernacka |
美术指导 | KC Arriwong |
摄影师 | Jonathan Root |