Britton Upham is the CEO of McGarrah Jessee, a full-service brand development firm in Austin, Texas. McGarrah Jessee is best known for partnering deeply with clients to shape whole brand experiences that achieve category-leading levels of brand fandom. The agency’s unique approach has been recognized by Fast Company, Inc, Ad Age and Communication Arts.
McGarrah Jessee clients include Lyft, GameStop, Zippo, YETI, Whataburger, Frost Bank, Costa Sunglasses, and others.
In his tenure at McGarrah Jessee, Britton has helped curate the kind of value that leads to loyalty. The agency’s average client tenure is seven years, and employee turnover is half the industry average. Meanwhile, the company continues to expand the boundaries of “full service.”
Prior to McGarrah Jessee, Britton drove online acquisition efforts for e-retailer Garden.com. Britton also worked in the ISP space launching broadband internet experiences and social interfaces for companies like Prodigy, AT&T and Yahoo! Off-hours, Britton is a lead mentor for Techstars, the #1 startup accelerator in the world.
Britton was born and raised on the South Shore of Massachusetts. He holds a Bachelor of Science from Skidmore College in upstate New York with a major in business and a minor in studio art.