标题 | Stay Home |
广告公司 | Imaginary Friends |
广告战役 | Stay Home |
广告主 | ProBalance |
品牌 | ProBalance |
首次发布日期 | 2020 / 4 |
行业领域 | 其他 |
广告口号 | #stayhome |
剧情简介 | A dog, a girl, and a lesson in sitting and staying. |
哲学 | The agency had the simple idea of dogs trying to tell people to sit and stay indoors. |
问题 | ProBalance, a pet food brand, wanted to create a PSA urging people in SE Asia to #stayhome and take the Covid19 shut down seriously. |
结果 | Production was shut down globally. The Kuala Lumpur-based production company, Directors Think Tank, reached out to a roster director, Kiran Koshy, based in California who had a history working with animals. The director wrote a script based on the idea, then shot it in his backyard, in Long Beach, using his daughter and their dog as the talent. Music was scored and mixed remotely by 2AM in Kuala Lumpur. The trumpet solo was performed by Benjamin in New Zealand. The color and finish was done remotely by Charles Gerstner, at home in Long Beach. |
媒体类别 | Web Film |
长度 | |
市场 | 印度尼西亚, 新加坡, 泰国 |
Director | Kiran Koshy |
执行制片 | Rajay Singh |
执行制片 | Pat Singh |
音乐作曲家 | Anton Morgan |
制作公司 | Directors Think Tank |
Music & Sound Design | 2AM |
Sound Designer | KK |
Colorist | Charles Gerstner |
剪辑师 | Kiran Koshy |
摄影指导 | Kiran Koshy |
Musician | Benjamin Webster |