Zune - "Monster"

72andSunny

72andSunny Los Angeles, 美国

6793

标题	Monster
广告公司	72andSunny
广告战役	Zune Arts - Zune
广告主	Microsoft
品牌	Zune
Posted	11月 2006
行业领域	电视，高保真音响，视频播放器，个人音响及配件
剧情简介	The Zune Arts Program is an initiative created to give artists and designers in all mediums an opportunity to interpret and express the social concept of Zune. 72andSunny provided the artists/designers with very loose creative constraints -- they were free to experiment and bring new inspiration to the ideas of music, sharing and friendship. Artists creating the posters were given theme lines to serve as inspiration for the piece. For example, artist Rob Abeyta Jr. built his poster around the line Welcome to the hug. Artists creating the experimental films were given music tracks to serve as inspiration. What you see at comingzune.net is these artists' interpretation of the Zune brand. When Zune is officially available to the public on November 14, the comingzune.net site will change to www.zunearts.net.
媒体类别	Web Film
长度	60 seconds
市场	美国
Soundtrack	Smile
Artist Program Art Director	Rob Abeyta Jr.
广告公司制片	Sam Baerwald
创意总监	John Boiler
创意总监	Glenn Cole
Brand Director	David Colón
Assistant Brand Manager	Jessica Lewis
Other	Rebekah Mateu
Strategy Director	Greg Perlot
制作公司	The Ebeling Group
音乐	Lily Allen
Art Producer	Rob Beckon