Tara Rush
Media Rep. at Nissan Motor Corp.
Los Angeles, 美国
标题Own The Sky
广告公司
广告战役 Own The Sky
广告主 Nissan Motor Corp.
品牌 Infiniti
首次发布日期 2009 / 6
产品 G Hardtop Convertible, G37 S
行业领域 轿车
广告口号 Inspired Performance
剧情简介 The “Own the Sky” marketing launch is an innovative multi-platform campaign featuring never-been-seen experiences in the digital space, content-rich interactive online creative and traditional media in print and TV.
哲学 The Manufacturer’s Suggested Retail Price (MSRP) is $43,850 for the G37 Convertible and $43,900 for the G37 Convertible Sport 6MT.
问题 The first-ever G Convertible features a 3-piece power retractable hardtop engineered to deliver styling that looks as good with the top up as down. The exclusive convertible-focused interior offers standard leather-appointed seats and is available with a Bose Open Air Sound System with Bose front seat personal speakers, climate-controlled front seats with heating and cooling feature, and an Advanced Climate Control System that not only adjusts fan speed in accordance to top position and vehicle speed, but actively cleans the air when the top is closed. The new G Convertible comes equipped with a standard 325-horsepower 3.7-liter V6, backed by a choice of a 7-speed automatic transmission with available magnesium paddle shifters or a responsive close-ratio 6-speed manual transmission – offering buyers the same high levels of performance as the G37 Sedan and G37 Coupe, along with the wide-open exhilaration of top-down driving.
媒体类别 电视
长度
市场 美国
Media Rep.
客户主任
首席创意官
集团创意总监
客户总监
客户主管
客户主管
联合创意总监
文案
联合创意总监
美术指导
Managing Director, Infiniti Global
创意总监
创意总监
导演
Head of Production
制片
剪辑师
剪辑公司
特效
音乐 Elias Arts
音效设计公司 Elias Arts
制作公司
Head of Broadcast
广告公司制片
Business Director
Business Director
Business Director
执行制片
执行制片
执行制片
执行制片

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