标题 | Turncoat |
广告公司 | BBH |
广告战役 | Turncoat |
广告主 | Perfetti Van Melle |
品牌 | Mentos® |
首次发布日期 | 2012 / 5 |
产品 | UP2U |
行业领域 | 口香糖 |
剧情简介 | We see a half human, half alien making the choice of which side he wishes to be on in a war of humans v aliens. The voiceover reveals: “New Mentos UP2U, One Pack, Two Flavours, You can’t loose”. |
问题 | In the second half of 2011, Perfetti Van Melle’s MENTOS® launched a new product called Mentos® UP2U that puts choice directly in the hands of consumers. A product with a simple premise; two flavours, in one pack, the choice is up to you. |
媒体类别 | 电视 |
制作公司 | Rattling Stick |
后期制作 | Big Buoy |
广告公司制片 | Chris Watling |
创意总监 | Marc Hatfield |
创意团队 | Brad Woolf |
创意团队 | Dan Bailey |
广告经理 | Corrado Bianchi |
Strategic Business Lead | Richard Lawson |
Team Director | Tom Woodhead |
Team Manager | Nicolas Jayr |
导演 | Andy McLeod |
制片 | Kirsty Dye |
摄影指导 | Stephen Blackman |
后期制作 | Jim Allen |
剪辑师 | Andy McGraw |
剪辑公司 | Stitch |
音效 | Parv Thind |
音效 | Wave Studio |
音乐 | Jonathan Goldstein |
Sound/Music | GOLDSTEIN |