标题 | Death |
广告公司 | Havas Village Geneva |
广告战役 | Rupture |
广告主 | SPCA |
品牌 | Geneva SPCA |
首次发布日期 | 2016 / 7 |
行业领域 | 动物权利、安全及收养 |
广告口号 | They are not always included in the will |
剧情简介 | The campaign shows moments of life during which animals are too often forgotten and set aside and tells that adoption is the right choice. |
哲学 | The campaign shows a new way of approaching abandonment. When the family grows, during a move or when a death occurs, abandonment is not always deliberate. Thus animals are not always part of the projects. Fortunately, the Geneva SPCA welcome them and give them another chance. |
媒体类别 | Billboard |
创意总监 | Gabriel Mauron |
文案 | Thibaud Genevois |
美术指导 | Simeon Brandner |
美术指导 | Pierre-Olivier Gardello |
客户经理 | Pauline Charuel |
摄影制作 | Studio Carioca |
Retoucher | Scan Graphic |
媒介公司 | mediatonic |