标题 | Astronaut |
广告公司 | Y&R Santiago |
广告战役 | Man´s Beer |
广告主 | Rotthammer |
品牌 | Rotthammer |
Posted | 2月 2014 |
行业领域 | 啤酒,苹果酒 |
剧情简介 | Beer |
哲学 | Fire woman-ROTTHAMMER: Our product is a beer for men.The product motto is “Cheers to feminism”, the brand spirit is that the more times women get to do man things, the more chances man have to spend time drinking Rotthammer. The campaign tagline is “More women (doing man things), more man drinking beer”. The campaign is about humor. It tries to be funny and to pull a “ha!”. |
媒体类别 | 平面 |
创意总监 | Alvaro Becker |
创意总监 | Francisco Cavada |
创意总监 | Emerson Navarrete |
创意总监 | Fabrizio Baracco |
文案 | Samer Zeidan |
文案 | Ricardo Fontecilla |
美术指导 | Andres Echeverria |
美术指导 | German Quiroz |
美术指导 | Diego Riveros |
美术指导 | Johan Hotz |
摄影师 | Ale Burset |
插图画家 | Gonzalo Arévalo |
插图画家 | Silvana Mercado |