标题 | Thirty Five |
广告公司 | VMLY&R Brazil |
广告战役 | Thirty Five |
广告主 | Athosgls |
品牌 | Athosgls |
Posted | 5月 2019 |
行业领域 | 种族、族裔、民族及残障意识 |
剧情简介 | The life expectancy of transgender people in Brazil is age 35 due to violence and discrimination. This fact is highlighted in the new film Thirty-Five developed by Y&R Brazil (part of VMLY&R Group) for Athosgls, an LGBTQI+ news portal. The short film, produced by FAUNA studio, features real trans couple Guto and Onika. This statistic is underscored by the film’s soundtrack, a cover of Alphaville’s hit song ‘Forever Young’ by Brazilian vocalist Liniker. This year marks the 35th anniversary of the song’s debut. |
媒体类别 | Web Film |
长度 | |
创意总监 | Celso Alfieri |
创意总监 | Rafael Pitanguy |
创意总监 | Kleyton Mourão |
创意总监 | Laura Esteves |
创意总监 | Rodrigo Almeida |
美术指导 | Jean Guelre |
文案 | Luh Maza |
文案 | Pedro Lazera |
Creative Vice President | Rafael Pitanguy |
Agency Production Team | Fernanda Ragazzi |
客户企划 | Paulo Vita |
Executive Director | Patrick Petry |
执行制片 | Graziella Nadruz |
Production Coordinator | Andreia Beni |