标题 | #CreateForGood |
广告公司 | The Classic Partnership Advertising |
广告战役 | #CreateForGood |
广告主 | TikTok |
品牌 | TikTok |
首次发布日期 | 2019 / 8 |
行业领域 | 其他在线服务 |
剧情简介 | TikTok challenges are extremely popular across the platform, garnering engagement from key influencers and generating billions of views. We made use of this to create a unique TikTok challenge that taught people the basics of sign language. Popular regional celebrities spread the message and took part in the challenge raising awareness on the importance of sign language for 20 million hearing and speech impaired individuals across the Middle East and North Africa. Turning one of the world's most popular social platforms truly social and inclusive towards one and all. |
媒体类别 | 社交媒体 |
长度 | |
Sound Company / Music Company | Soundstruck |
执行创意总监 | Alok Gadkar |
Creative Group Head - Design | Mangesh Zemse |
Creative Group Head - Copy | Anshuman Bhattacharya |
Senior Copywriter | Sawsan Salameh |
文案 | Anshuman Bhattacharya |
美术指导 | Abhay Chawak |
美术指导 | Mangesh Zemse |
客户经理 | Kyra Qureshi |
General Manager | Rahul Kantharia |
执行制片 | Vitthal Deshmukh |
制作经理 | Zohra Ameen |
音乐作曲家 | Charles El Soueidi |
剪辑师 | Shibesh K Chandaran |
动画 | Tarun Ghosh |
Marketing Manager | Mohamed Fouad |