Arla Organic - "The Deal"

Wieden+Kennedy

Wieden+Kennedy London, 英国

11303

品牌: Arla Organic
国家: 英国

广告主: Arla Foods

标题	The Deal
广告公司	Wieden+Kennedy
广告战役	The Deal
广告主	Arla Foods
品牌	Arla Organic
首次发布日期	2017 / 2
行业领域	牛奶和奶制品
剧情简介	The campaign film dramatises the relationship between an Arla organic dairy farmer, and the might of Mother Nature. Narrated from Mother Nature’s point of view, we see how this relationship, whilst not always an easy one, is mutually respectful, because both farmer and Mother Nature believe everybody should be able to enjoy all that nature has to offer. ‘The Deal’ TV ad recognises that the quiet work of nature is not so quiet after all – without the sun, rain, storms and wind that Mother Nature brings, the Arla cows would not have such lush and rich grass to feed on. Through all of this, the Arla farmer works hard, grafting and cutting no corners to bring each bottle of creamy milk to as many people as possible. Using a range of dramatic film techniques, and an emotionally powerful voice over, W+K London and Arla show how the might of Mother Nature and the care, skill and determination of the Arla organic farmer come together in a humble bottle of Arla Organic Farm Milk.
媒体类别	电视
长度	40 seconds
Mix	Wave Studios
着色	Framestore
客户经理	Vicki Sinclair
TV Production	Genevieve Sheppard
创意总监	Dan Norris
创意总监	Ray Shaughnessy
文案	Mico Toledo
文案	Juan Sevilla
客户总监	Hannah Gourevitch
Group Account Director	Laura King
执行创意总监	Ian Tait
执行创意总监	Tony Davidson
战略企划总监	Georgia Challis
战略企划总监	Rachel Hamburger
Sound Designer	Aaron Reynolds
制片	Ed Baillie
音乐制作人	Leland
剪辑师	Sam Jones
剪辑公司	Cut and Run London
VFX Supervisor	Gary Driver
Colorist	Simon Bourne
制作公司	Prettybird
Line Producer	Emory Ruegg
执行制片	Juliette Larthe
摄影指导	Kristof Brandl
导演	Jodeb
后期制作	The Mill London