标题 | Humans |
广告公司 | FRED & FARID |
广告战役 | Flare - Wrangler |
广告主 | VF Corporation |
品牌 | Wrangler |
首次发布日期 | 2008 / 7 |
行业领域 | 服装 |
广告口号 | We are animals |
哲学 | In todays society, our animal instincts are smothered by daily modern life, city-living and constant technological developments. Man is an animal, but he no longer knows it. We Are Animals developed by FFL Paris (Fred & Farid) for Wrangler, is more than a campaign signature. It is a statement of truth and long-term value for the brand that will be taken up for use by all countries. It is a reflection of the new vision of the Wrangler brand, repositioning itself through instinct and emotion. Each campaign will run across Europe, and will develop, substantiate and deepen this statement, reminding us that we are, before all else, animals. |
媒体类别 | 影视 |
长度 | |
市场 | Europe |
执行创意总监 | Farid Mokart |
导演 | Ryan McGinley |
客户主任 | Giorgio Presca |
创意团队 | Baptiste Clinet |
创意团队 | Perinne Durand |
创意团队 | Nicolas Lautier |
创意团队 | Julie Louison |
创意团队 | Frederick Lung |
创意团队 | Philippe Pinel |
剪辑师 | Yannis Rachid |
剪辑师 | Fredric Theodore |
广告公司制片 | Robin Accard |