Nicolas Lautier
执行创意总监 at BETC Paris
Paris, 法国
标题Humans
广告公司
广告战役 Flare - Wrangler
广告主 VF Corporation
品牌 Wrangler
首次发布日期 2008 / 7
行业领域 服装
广告口号 We are animals
哲学 In today’s society, our animal instincts are smothered by daily modern life, city-living and constant technological developments. Man is an animal, but he no longer knows it.
‘We Are Animals’ developed by FFL Paris (Fred & Farid) for Wrangler, is more than a campaign signature. It is a statement of truth and long-term value for the brand that will be taken up for use by all countries. It is a reflection of the new vision of the Wrangler brand, repositioning itself through instinct and emotion.
Each campaign will run across Europe, and will develop, substantiate and deepen this statement, reminding us that we are, before all else, animals.
媒体类别 影视
长度
市场 Europe
执行创意总监
导演
客户主任
创意团队
创意团队
创意团队
创意团队
创意团队
创意团队
剪辑师
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广告公司制片

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