| 标题 | Sexy Fingers |
| 广告公司 | Wunderman Thompson |
| 广告战役 | Sexy Fingers |
| 广告主 | Aides |
| 品牌 | AIDES |
| 首次发布日期 | 2011 / 7 |
| 行业领域 | 机构/公益组织/非盈利组织 |
| 广告口号 | Sexy Fingers |
| 哲学 | The french organization AIDES and JWT Paris launches SEXY FINGERS. The new AIDES campaign, all about rhythm and technicolor is acting as a decisive argument for an important matter: Rapid HIV testing (results in 20 minutes or less). Full of colors, energy, and originality, the message is simple: one finger is enough to play, but also to get tested for HIV. The campaign includes a website (www.sexyfingers.org), a clip (www.youtube.com/aides) and of course an Android application to play with (https://market.android.com/details?id=anonymous.aides). AIDESAIDES was set up in 1984 and was state-approved in 1990. It is the leading HIV/Aids organization in France. Since the beginning, the objective of the organization has been to reach people infected and / or affected by Aids in order to organize themselves and cope with this new disease. www.aides.org |
| 媒体类别 | 互动 |
| Soundtrack | Flairs |
| 更多信息 | www.sexyfingers.org |
| Interactive Development | We are Anonymous |
| 制作 | Frenzy |
| 音乐、广播及音效设计 | Flairs |
| 广告公司执行制片 | Charlotte Saint-Paul |
| 插图画家 | Jean-Michel Texier |
| 美术指导 | Elodie Matyjasik |
| 执行创意总监 | Ghislain de Villoutreys |
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